e-commerce…
It’s Not Just for Retailers Anymore
INTRODUCING PLAN “E”
E-commerce is a great contingency plan for your business. Using the power of the internet, many service businesses can generate an additional income stream by making your services available to access online. You never know when a natural disaster can cause you to lose your place of business and the resulting income.
With some “out-of-the-box” thinking, small businesses can discover how to be proactive to generate income through complimentary products or services.
Check out these examples of how various service industries can add e-Commerce to their business plans.
Salons
Be pro-active by setting up training classes online to educate other stylists on upcoming trends or consider selling your products online. Or set up workshops to teach upcoming stylists how to design a shop. All this will show your customers that you are a leader in your industry.
realtors
Consider using e-commerce to host a course to educate people on home buying. Charge for the webinar or create several small webinars covering different home buying topics and charge a lesser fee to get your valuable information. This is also a great marketing tool to show your expertise.
attorneys
Use e-commerce to host a course to educate people on taxes or webinars on business laws. Charge for the webinar or create several small webinars covering different business topics and charge a lesser fee to get your valuable information. This is also a great marketing tool to show your expertise.
cpas
Perhaps you’re a professional who wrote a manual or book that compliments your practice. E-commerce is a perfect way to offer additional resources to those who are interested in your services.
Read How B2B Small Businesses are Using e-Commerce to Become Proactive
E-Commerce for Products
Of course, products sold online as well as in your brick and mortar store will provide an additional source of income. Many business ignore this option for selling their products. Some will use Facebook to sell their products. But there are definite limitations to this:
- Facebook is a social media platform, not a website.
- You have limited control over the layout and design and the content of your page. Facebook’s terms of service can change, and your page could be removed at any time.
- You may not be able to collect email addresses or other personal information directly on your Facebook Page.
- Facebook Pages are not designed for e-commerce.
Think of your Facebook Page as a tool to build your brand, engage with your audience, and drive traffic to your website, not as a replacement for your website itself.
E-COMMERCE TESTIMONIALS
Jillian and Charles did a complete rebuild on my aging e-commerce website. Wow, what a difference. They did an amazing job capturing the feel I was looking for and taking it to the next level. My entire business depends on my website and our customers are finding it much easier to navigate to the items they are looking for and the checkout process is so much easier. Jillian listened to what I needed and had some great suggestions on features I never even thought about. It’s well worth your time to talk to Jillian and Charles if you’re looking for an upgrade for your site.
Many thanks to Jillian Stone of Stone Mountain Solutions, LLC, a Web and Graphic Design company. There is no way this could have become an actual reality without her IT expertise, patience, understanding and perseverance.
Contact me FOR SERVICES
Stone Mountain Solutions is a full service marketing/design agency providing all the services you need to bring awareness to your business and bring visitors through the sales funnel to the ultimate goal...the sale!
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When you work with Stone Mountain Solutions we become your partner. My IT partner and I will seek the best for your business and work with you as a team. I will design a professional website design for your business with the look and function you want for your particular business model.
Give me a call...and let's talk about how we can help you reach more prospects...Jillian Stone
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Web and Cloud Services and Stone Mountain Solutions work together to provide IT, design, and marketing support for your business, practice, non-profit and e-commerce solutions.